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              Books by Ruth A. Schmidt

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              Contemporary Cases in Retail Operations

              Contemporary Cases in Retail Operations (Paperback)

              Edited by Oldfield, Brenda; Schmidt, Ruth A.; Clarke, Ian; Kirkup, Malcolm A.; Hart, Cathy

              • RRP: $116.99
              • $116.99
              • To Order/ Indent titles

              These case studies are written for students of retailing or those newly working within the retailing sector. Each case demonstrates typical, day-to-day management problems with practical solutions. The case studies have clear learning objectives.

              ISBN 9780333764817
              Released AU 5 Jun 2000
              Publisher Palgrave Macmillan
              Interest Age 19+ years
              Indent title (sourced internationally), usually ships 4-6 weeks post release/order
              View details for this title
              Financial Aspects of Marketing

              Financial Aspects of Marketing (Paperback)

              By Schmidt, Ruth A.; Wright, Helen

              • Imp. $229.50
              • $229.50
              • Not Available Locally

              This work moves systematically through the subjects covered in the majority of marketing courses, reinforcing learning through a number of pedagogical features including exercises and examples. The use of spreadsheets is integrated into the text.

              ISBN 9780333637821
              Released AU 23 Oct 1996
              Publisher Macmillan Education
              Interest Age 19+ years
              Series Macmillan business
              Internationally sourced on backorder; allow 4-8 weeks
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