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How to Speak Machine: Laws of Design for a Digital Age

How to Speak Machine: Laws of Design for a Digital Age (Trade Paperback / Paperback)

By Maeda, John

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John Maeda is one of the world's preeminent thinkers on technology and design, and in How to Speak Machine, he offers a set of simple laws that govern not only the computers of today, but the unimaginable machines of the future. Machines are already more powerful than we can comp...rehend, and getting more powerful at an exponential pace. Once set in motion, algorithms never tire. And when a program's size, speed and endlessness combine with its ability to learn and transform itself, the outcome can be unpredictable and dangerous. Take the seemingly instant transformation of Microsoft's chatbot into a hate-spewing racist, or how crime-predicting algorithms reinforce racial bias. How To Speak Machine provides a coherent framework for today's product designers, business leaders and policymakers to grasp this brave new world. Drawing on his wide-ranging experience from engineering to computer science to design, Maeda shows how businesses and individuals can identify opportunities afforded by technology to make world-changing and inclusive products while avoiding the pitfalls inherent to the medium.
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ISBN 9780241976630
Released AU 1 Oct 2019
Publisher Penguin
Format Trade Paperback/Paperback
Alternate Format(s) View All (2 other possible title(s) available)
Availability
89 In stock at publisher; ships 6-12 working days

Full details for this title

ISBN-13 9780241976630
Stock Available
Status In stock at publisher; ships 6-12 working days
Publisher Penguin
Imprint Portfolio Penguin
Released 1 Oct 2019
Publication Country United Kingdom United Kingdom
Format Trade Paperback/Paperback
Author(s) By Maeda, John
Category Industrial / Commercial Art & Design
Graphic Design
Product Design
Business & Management
Intellectual Property, Copyright & Patents
Impact Of Science & Technology On Society
Computer Architecture & Logic Design
Multimedia
Artificial Intelligence
Machine Learning
Number of Pages 240
Dimensions Width: 135mm
Height: 216mm
Spine: 18mm
Dewey Code 658.5752
Weight 240g
Interest Age 16+ years
Reading Age 16+ years
Library of Congress Industrial design
NBS Text Design & Commercial Art
ONIX Text General/trade;College/higher education;Professional and scholarly

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